Sony has just officially announced new Sony A7 III mirrorless camera. It is a 24MP full frame mirrorless camera, featuring a BSI sensor, along with the larger capacity ‘Z’ battery, AF joystick and the company’s impressive Eye AF, up to 10 fps continuous shooting with mechanical shutter, and 5-axis in-body stabilization. This new camera costs $1,999, available for Pre-Order at Amazon/ B&H/ Adorama. It will start shipping in April 2018.
LAS VEGAS, Feb. 26, 2018 – Sony Electronics, a worldwide leader in digital imaging and the world’s largest image sensor manufacturer, has today introduced yet another impressive addition to their full-frame mirrorless camera lineup, the α7 III (model ILCE-7M3).
Sony’s unmatched innovation within the image sensor space is at the forefront of the new α7 III, as it features a brand new 24.2MPi back-illuminated Exmor R CMOS image sensor with increased sensitivity, outstanding resolution and an impressive 15 stopsii of dynamic range at low sensitivities. By combining this sensor with a variety of impressive features including extreme AF coverage of 93%, fast shooting at up to 10 fpsiii with either mechanical shutter or silent shootingiv, diverse 4Kvi video capabilities and more, Sony has created a new tool that gives all types of creators – from enthusiast to professional – the ability to capture content in new and different ways than they ever have before.
- Spectacular Full-frame Image Quality
- Significant Advances in AF Speed and Performance
- Speed to Capture Every Decisive Moment
- High Quality 4K Video
- Upgraded Build, Design and Customization
Pricing and Availability
The Sony α7 III Full-frame Interchangeable Lens Camera will ship in April for about $1,999 US for the body and $2,199 in a kit with the FE 28‑70 mm F3.5‑5.6 kit lens.
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